When Seppelt started in the Grampians, many thought it was the lucrative draw of the gold rush. A chance at striking it rich, that was capturing Australia's imagination. But it wasn't metal John Seppelt and his team sought; something much more precious was hiding in plain sight. The fertile, gold-bearing soils of Bendigo offered a richness beyond comprehension. Gold would come and go; mines, open and close. Seppelt was carving a legacy in earth. They would become the creators of Sparkling Shiraz, Australia's answer to Champagne. Now a symbol of luxury, of prosperity, a true thoroughbred wine, synonymous with the Sport of Kings. From golden grounds they came, their mantra, as true today - as in 1858: "Unearth Greatness"

Initial Scamp (J. Walter Thompson, Melbourne)

Initial Scamp (Illusion, Bangkok)

Grey Model and Lighting

Detail and Texture Addition

First Composition

Final Composition (w/ detail)

Client: Seppelt // Treasury Wine Estates

Agency: J. Walter Thompson, Melbourne

Creatives: Nicholas Sellars, Mikey Curran

Executive Creative Director: Kieran Antill

Production Company: Illusion, Bangkok